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For a passionate cyclist, it is not just about pedaling; it is part of both an individual and a shared identity. Rouleur makes products for the discerning cyclist, for riders who live their passion.
  1. The Roubaix Showers - Issue 19.2 Cover Print

    The Roubaix Showers - Issue 19.2 Cover Print


    The Roubaix showers by Michael Blann; world renowned photographer, famous in the cycling world for Mountains, the culmination of a body of work depicting cycling’s greatest and most iconic climbs.

    "To the passing observer, the Roubaix shower block which is located in a shabby municipal building adjacent to the Roubaix Velodrome would probably bring back bad memories of school PE classes and cold showers. To the informed racing cyclist these represent hallowed ground. After all this is where every great cyclist that has fought their way over the cobbled farm tracks of northern France in seek of victory in Paris-Roubaix has found themselves, post race, washing off the mud and grime in this brutalist concrete shower block."

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  2. New The High Mountains - Photo Print - Paolo Martelli

    The High Mountains - Photo Print - Paolo Martelli


    The Col de Portet, not famous for great battles but instead for breaking new ground. The previously gravel surface was resurfaced for the 2018 Tour, making for one of the most striking shots from that year's race with fresh tarmac and a fresh landscape.

    Paolo Martelli captures this wonderful landscape, for stage 12 of 21 in issue 19.4 of Rouleur, ironically a piece on littering in the high mountains.

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  3. 55% off
    Master of the cobbles 18.2 Print

    Master of the cobbles 18.2 Print

    Regular Price: £55.00

    Special Price £25.00

    Featured in issue 18.2 of Rouleur, London design studio Conductor pay tribute to the master of the cobbles - Roger De Vlaeminck with this modern, clean A2 art print.

    Cleverly, negative space has been used to form one of Roubaix's cobbles which De Vlaeminck would have tamed in his legendary four wins of Paris-Roubaix. Colours reference those of the Brooklyn Dreher team De Vlaeminck rode for in all of his Hell of the North victories.

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