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For a passionate cyclist, it is not just about pedaling; it is part of both an individual and a shared identity. Rouleur makes products for the discerning cyclist, for riders who live their passion.
  1. Ami De Paris-Roubaix Organic Cotton T-Shirt - Black

    Ami De Paris-Roubaix Organic Cotton T-Shirt - Black

    £30.00

    A premium quality t-shirt supporting Les Amis de Paris-Roubaix volunteers and the tireless work they do to maintain the roads of the aficionado's favourite race.

    An iconic Roubaix cobble is screen printed onto a soft 100% organic cotton t-shirt. Ami de Paris Roubaix adorns the chest, with the call to 'become an actor of the race' stylishly and subtly wrapped around the lower side of the t-shirt.

    Become a friend of Paris Roubaix and support the protectors of the pavé; with £5.00 from each sale going to the volunteers who help keep the history of this legendary race alive.

    Learn More
  2. Ami De Paris-Roubaix Organic Cotton T-Shirt - White

    Ami De Paris-Roubaix Organic Cotton T-Shirt - White

    £30.00

    A premium quality t-shirt supporting Les Amis de Paris-Roubaix volunteers and the tireless work they do to maintain the roads of the aficionado's favourite race.

    An iconic Roubaix cobble is screen printed onto a soft 100% organic cotton t-shirt. Ami de Paris Roubaix adorns the chest, with the call to 'become an actor of the race' stylishly and subtly wrapped around the lower side of the t-shirt.

    Become a friend of Paris Roubaix and support the protectors of the pavé; with £5.00 from each sale going to the volunteers who help keep the history of this legendary race alive.

    Learn More
  3. Ami De Paris-Roubaix Organic Sweatshirt

    Ami De Paris-Roubaix Organic Sweatshirt

    £60.00

    A premium quality raglan sweatshirt supporting Les Amis de Paris-Roubaix volunteers and the tireless work they do to maintain the most prestigious one-day race.

    An iconic Roubaix cobble is screen printed onto a soft 100% organic cotton t-shirt. Ami de Paris Roubaix adorns the chest, with the call to 'become an actor of the race' stylishly and subtly wrapped around the lower side of the t-shirt.

    Become a friend of Paris Roubaix and support the protectors of the pavé; with £5.00 from each sale going to the volunteers who help keep the history of this legendary race alive.

    Learn More
  4. New But Ride -  Merckx T-Shirt

    But Ride - Merckx T-Shirt

    £30.00
    To celebrate the 50th anniversary of Eddy Merckx's first Tour de France victory, Rouleur brings you this commemorative tribute to the greatest rider in cycling's history. With a chest print featuring one of many wise, relatable soundbites from the great Belgian and a dash of unforgettable Molteni orange."Ride as much or as little, or as long or as short as you feel. But ride" Eddy Merckx - The CannibalAmong his 525 victories, he won five editions of the Tour de France and 19 Monuments - cycling's finest historic one-day races.On the bike, he was predatory and prolific, earning the nickname of "the cannibal" for his voracious appetite. Off it, he was anxious and enigmatic. Learn More
  5. New FINGERSCROSSED Socks - Black - #06_01

    FINGERSCROSSED Socks - Black - #06_01

    £18.00

    FINGERSCROSSED socks perfectly blend design and performance, using PROLEN®YARN to offer comfort, support and durability. 

    Cycling socks are often about making a statement. For SS19, styles are all about bold typography in proven colours. The FINGERSCROSSED Design collection socks all ofter superior compression. Due to this, expect the socks to be a bit tight on their first wear, they will soon adapt to the foot.

    Learn More
  6. New FINGERSCROSSED Socks - Boys Don't Cry - White - #06_03

    FINGERSCROSSED Socks - Boys Don't Cry - White - #06_03

    £18.00

    FINGERSCROSSED socks perfectly blend design and performance, using PROLEN®YARN to offer comfort, support and durability. 

    Cycling socks are often about making a statement. For SS19, styles are all about bold typography in proven colours. The FINGERSCROSSED Design collection socks all ofter superior compression. Due to this, expect the socks to be a bit tight on their first wear, they will soon adapt to the foot.

    Learn More
  7. New FINGERSCROSSED Socks - Classic Bubble - #006

    FINGERSCROSSED Socks - Classic Bubble - #006

    £17.00

    FINGERSCROSSED socks perfectly blend design and performance, using PROLEN®YARN to offer comfort, support and durability. 

    The CLASSIC collection champions simplicity of design with rich colours and simple detailing. It's not about trends it's about achieving a sophisticated look, no matter the outfit.

    Learn More
  8. New FINGERSCROSSED Socks - Classic Merlot - #004

    FINGERSCROSSED Socks - Classic Merlot - #004

    £17.00

    FINGERSCROSSED socks perfectly blend design and performance, using PROLEN®YARN to offer comfort, support and durability. 

    The CLASSIC collection champions simplicity of design with rich colours and simple detailing. It's not about trends it's about achieving a sophisticated look, no matter the outfit.

    Learn More
  9. New FINGERSCROSSED Socks - Classic Olive - #012

    FINGERSCROSSED Socks - Classic Olive - #012

    £17.00

    FINGERSCROSSED socks perfectly blend design and performance, using PROLEN®YARN to offer comfort, support and durability. 

    The CLASSIC collection champions simplicity of design with rich colours and simple detailing. It's not about trends it's about achieving a sophisticated look, no matter the outfit.

    Learn More
  10. New FINGERSCROSSED Socks - Classic Silver - #009

    FINGERSCROSSED Socks - Classic Silver - #009

    £17.00

    FINGERSCROSSED socks perfectly blend design and performance, using PROLEN®YARN to offer comfort, support and durability. 

    The CLASSIC collection champions simplicity of design with rich colours and simple detailing. It's not about trends it's about achieving a sophisticated look, no matter the outfit.

    Learn More
  11. New FINGERSCROSSED Socks - Classic Steel - #003

    FINGERSCROSSED Socks - Classic Steel - #003

    £17.00

    FINGERSCROSSED socks perfectly blend design and performance, using PROLEN®YARN to offer comfort, support and durability. 

    The CLASSIC collection champions simplicity of design with rich colours and simple detailing. It's not about trends it's about achieving a sophisticated look, no matter the outfit.

    Learn More
  12. New FINGERSCROSSED Socks - Hell Yeah 2.0 - Acid - #06_04

    FINGERSCROSSED Socks - Hell Yeah 2.0 - Acid - #06_04

    £18.00

    FINGERSCROSSED socks perfectly blend design and performance, using PROLEN®YARN to offer comfort, support and durability. 

    Cycling socks are often about making a statement. For SS19, styles are all about bold typography in proven colours. The FINGERSCROSSED Design collection socks all ofter superior compression. Due to this, expect the socks to be a bit tight on their first wear, they will soon adapt to the foot.

    Learn More
  13. New FINGERSCROSSED Socks - Hell Yeah 2.0 - Black

    FINGERSCROSSED Socks - Hell Yeah 2.0 - Black

    £18.00

    FINGERSCROSSED socks perfectly blend design and performance, using PROLEN®YARN to offer comfort, support and durability. 

    Cycling socks are often about making a statement. For SS19, styles are all about bold typography in proven colours. The FINGERSCROSSED Design collection socks all ofter superior compression. Due to this, expect the socks to be a bit tight on their first wear, they will soon adapt to the foot.

    Learn More
  14. New FINGERSCROSSED Socks - Hell Yeah 2.0 - Flamme Rouge

    FINGERSCROSSED Socks - Hell Yeah 2.0 - Flamme Rouge

    £18.00

    FINGERSCROSSED socks perfectly blend design and performance, using PROLEN®YARN to offer comfort, support and durability. 

    Cycling socks are often about making a statement. For SS19, styles are all about bold typography in proven colours. The FINGERSCROSSED Design collection socks all ofter superior compression. Due to this, expect the socks to be a bit tight on their first wear, they will soon adapt to the foot.

    Learn More
  15. New FINGERSCROSSED Socks - Hell Yeah 2.0 - White

    FINGERSCROSSED Socks - Hell Yeah 2.0 - White

    £18.00

    FINGERSCROSSED socks perfectly blend design and performance, using PROLEN®YARN to offer comfort, support and durability. 

    Cycling socks are often about making a statement. For SS19, styles are all about bold typography in proven colours. The FINGERSCROSSED Design collection socks all ofter superior compression. Due to this, expect the socks to be a bit tight on their first wear, they will soon adapt to the foot.

    Learn More
  16. New FINGERSCROSSED Socks - Super Power- Black/Acid - #06_06

    FINGERSCROSSED Socks - Super Power- Black/Acid - #06_06

    £18.00

    FINGERSCROSSED socks perfectly blend design and performance, using PROLEN®YARN to offer comfort, support and durability. 

    Cycling socks are often about making a statement. For SS19, styles are all about bold typography in proven colours. The FINGERSCROSSED Design collection socks all ofter superior compression. Due to this, expect the socks to be a bit tight on their first wear, they will soon adapt to the foot.

    Learn More
  17. New FINGERSCROSSED Socks - Super Power- White - #06_07

    FINGERSCROSSED Socks - Super Power- White - #06_07

    £18.00

    FINGERSCROSSED socks perfectly blend design and performance, using PROLEN®YARN to offer comfort, support and durability. 

    Cycling socks are often about making a statement. For SS19, styles are all about bold typography in proven colours. The FINGERSCROSSED Design collection socks all ofter superior compression. Due to this, expect the socks to be a bit tight on their first wear, they will soon adapt to the foot.

    Learn More
  18. New Gel in a Box - T-Shirt

    Gel in a Box - T-Shirt

    £30.00
    We've all reached the point in a ride when the thought of continuing, is almost too much to fathom. Welcome, the bonk. It's then that we reach for a gel to pick us up from the pit where we currently reside. A subtle nod to all that reached that dark place.Martin Procter is the British artist responsible for the wonderful cover of Rouleur issue 47, featuring 'Le Tour comes to Britain' Learn More
  19. New Le Parcours - T-Shirt

    Le Parcours - T-Shirt

    £30.00
    Le Parcours, translating as the course is the summary of stage profiles taking the race through France over 21 gruelling days. The climbs hold a special place in the heart of any Grand Tour fan with much of the drama, theatre and tragedy taking place on the hallowed slopes of France's historic mountains.This screen printed, organic t-shirt celebrates the great mountains of the Tour with a bold back print and subtle embellishments in classic Tour yellow. Learn More
  20. New Mapei Roundel - T-Shirt

    Mapei Roundel - T-Shirt

    £30.00
    An ode to cycling's greatest ever team, Mapei. In honour of their incomparable palmarés, Rouleur editor Andy McGrath spent a gruelling 2 years pulling together the history to tell the story as only Rouleur knows how.To commemorate Rouleur issue 19.5, you can now take a little colourful piece of history with you, meticulously printed onto organic cotton or comfort and style in abundance. Learn More
  21. 32% off
    Paul Smith Knit Cycling Socks - White Stripe

    Paul Smith Knit Cycling Socks - White Stripe

    Regular Price: £22.00

    Special Price £15.00

    Thanks to the legendary British designer and cycling aficionado, Sir Paul Smith, we're pleased to present the latest in designer cycling socks.Featuring the iconic Paul Smith artist stripe detailing, this is a highly technical cycling sock that will symbolise your taste both on and off the bike. Learn More
  22. 32% off
    Paul Smith Merino Cycling Socks - Black

    Paul Smith Merino Cycling Socks - Black

    Regular Price: £22.00

    Special Price £15.00

    Thanks to the legendary British designer and cycling aficionado, Sir Paul Smith, we're pleased to present the latest in designer cycling socks.Featuring the iconic Paul Smith artist stripe detailing, this is a highly technical cycling sock that will symbolise your taste both on and off the bike. Learn More
  23. 32% off
    Paul Smith Merino Cycling Socks - Grey

    Paul Smith Merino Cycling Socks - Grey

    Regular Price: £22.00

    Special Price £15.00

    Thanks to the legendary British designer and cycling aficionado, Sir Paul Smith, we're pleased to present the latest in designer cycling socks.Featuring the iconic Paul Smith artist stripe detailing, this is a highly technical cycling sock that will symbolise your taste both on and off the bike. Learn More
  24. 32% off
    Paul Smith Merino Cycling Socks - Navy

    Paul Smith Merino Cycling Socks - Navy

    Regular Price: £22.00

    Special Price £15.00

    Thanks to the legendary British designer and cycling aficionado, Sir Paul Smith, we're pleased to present the latest in designer cycling socks.Featuring the iconic Paul Smith artist stripe detailing, this is a highly technical cycling sock that will symbolise your taste both on and off the bike. Learn More