1 invites you to a bicycle show that will celebrate machines, riders, and technologies from the top tier of professional cycling.
Professional cyclists, personalities and the sport’s great marques will gather at an intimately curated show, to be held at the atmospheric Vinopolis venue in London’s historic Bankside quarter, close to London Bridge.
1 Classic will host a number of different sessions over three days, including a VIP launch evening and the 1 Awards. Each session will have a limited capacity to ensure a relaxed and enjoyable experience for visitors.
Bruce Sandell, MD at Gruppo Media, 1’s owners, believes that an exhibition represents a special opportunity to apply the magazine’s unrivalled insight into the modern sport and its rich history to a live event.
“We are immensely proud of our reputation as the world’s finest cycling publication. In hosting 1 Classic, we will be ‘bring 1 to life’ for our readers,” he said. “It’s a special opportunity for passionate devotees of our great sport to interact with its key protagonists and products.”
Exclusive previews of the latest products, equipment and technologies will be offered by exhibitors at the show, who have been selected by invitation for their connection with the top-tier of road racing.
1 Classic will offer an immersive experience, Sandell said, held in a comfortable, relaxed environment in which visitors can evaluate potential purchases from handpicked exhibitors and mingle with some of the sport’s leading riders. High quality food, drink and entertainment will complement the exhibitions.
Tickets will be on sale from March 2015, priced from £50. Limited sponsorship opportunities are available. More information can be found at www.1classic.cc. Alternatively, call 0207 931 3939 for more opportunities on how to become involved.