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Generations of French children have played with these figurines, and they are the sources of some of the earliest cycling memories of several of the greatest personalities in the sport.
Simple and understated, DeFeet make the best socks for racing.
Ned Boulting has noticed something. It's to do with bikes. They're everywhere. And so are their riders. Some of these riders seem to be sporting sideburns and a few of them are winning things.
Stick a number ending in one to your Tour de France jersey and the pressures at the biggest race in the world multiply tenfold. Enjoying protected status comes with a catch: you must deliver.